Empório Hein is a store focused on selling handcrafted products, which are made with great love and affection for consumers. The dream of building a family business focused on this segment was born long ago through the family patriarch who today is the symbol of the brand.
Engraved in Europe on about four hundred orthographic surnames since medieval times, this name is derived from the personal German name "Heim-ric", whose meaning is associated with "patriarch" / home owner.
Thinking in terms of the name, the idea was to enhance this style by giving it an “old school” touch and leaving the imposing logo. It was chosen to follow a vintage line, where we could find a motto for development.
The brand symbol is based on the family patriarch.
He is the main character and the soul of the business.
The color palette chosen for the brand brings with it the green and burnt yellow, giving the feeling of something rustic, but at the same time imposing to perfectly match the air of grandeur that the brand has.
